A Turk in San Francisco
By Sharon Simonson
SAN FRANCISCO—Near midday on Monday, March 14, Marc Benioff, founder and chief executive of San Francisco’s Salesforce.com, paused to look up as he entered his company’s new offices at 350 Mission St.
Wearing his signature dark sports vest, jeans and running shoes with a Salesforce-blue, short-sleeved collared shirt (tucked in), the 6’ 5’’ tech visionary focused on the huge (2,800 square feet) LED screen that dominated the glass-walled, 50-foot lobby.
As he watched, dozens of electric-red spaghetti noodles rose from the bottom of a black screen. After a few moments, they were replaced with a slowly moving blue, aqua and white mosaic.
The images—both abstractions and identifiable city scenes—are part of a first-of-its-kind artwork by Turkish-born media art...